With Job Titles such as "Scientist", "Expert", "Founder", and "Director of ...", Lynore Abbott, M.S., M.B.A, has spent most of the last 30+ years helping technology companies find their product, their market, and their customers. As a mentor at Technology Ventures Corp and an Instructor for NSF's I-Corps, she has helped hundreds of entrepreneurs ask challenging questions of their potential customers and themselves to discover Product-Market fit. She has worked with well-known brands such as Polaroid, Southampton Photonics, CVI, NSF, and SPIE — as well as unknown start-ups with zero brand recognition. She has been classically schooled in Engineering from MIT, University of Massachusetts, Amherst,  and in Business from the Anderson School here at UNM.